Welcome to the Angling Times comprehensive guide to Amazon Prime Day deals, where we bring you the best discounts on fishing tackle. Running from October 8th to 9th, this year's Prime Day promises to be an exciting event filled with incredible offers on the latest gadgets. Whether you’re in the market for a new rod, reels or accessories, this is the perfect opportunity to upgrade your tackle at unbeatable prices.
During these two days, Amazon Prime members will have exclusive access to many deals, with substantial discounts across a wide range of manufacturers. From top of the range reels to fishing lures and headtorches , we’ll cover all the top deals to help you get the most out of Prime Day. With offers changing rapidly, it’s essential to stay updated, and we’re here to ensure you don’t miss out on any fantastic bargains. Our team will continuously monitor and update this page with the latest deals as they become available, so stay tuned to this page for the most up-to-date Prime Day deals.
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Ready to shop? Check out the best deals right now!
Prime deals
Carp fishing tackle
1.
Deeper Pro
The Deeper Pro is an electronic, castable sonar device that has a multitude of uses for the angler who fishes from the bank or boat. Whilst it will display if there are fish in the swim, the majority of anglers use the Deeper as a feature finding tool and it is really useful for mapping out new lakes.
The Deeper will show you the depth up to 100m, water temperature and help identify what the substrate is on the bottom. Thanks to its built in WIFI, it works in tandem with your smartphone to reveal in real time what the parameters are of a given spot, so you don’t have to reel in to find out what the information is. Ideal for using with zigs too, as it saves casting a marker out if there are fish in the area or you are short on time.
Pros
- Castable sonar device
- Ideal for using from bank or boat
- Helps identify lakebed substrate
Cons
- Needs a heavy leader so it doesn't crack off and disappear into the lake
This spacious bivvy can comfortably accommodate two anglers with plenty of room for gear. The Fox EOS 2 Man Bivvy is built with high-quality materials, it offers exceptional durability and weatherproofing.
Twin rear vents encourage airflow and reduce condensation, providing a comfortable interior environment. The Fox EOS is easy to assemble and packs down conveniently for transportation. It can be used as a fully enclosed shelter or with the front rolled up for an open-fronted option. The bivvy comes with a groundsheet, carry bag, and other essential accessories.
Pros
- Groundsheet included
- Loads of room, perfect for anglers/family members sharing
Cons
- A little heavy at 8.6kg but manageable
If you don’t require lots of mod-cons on your bivvy and just want something reliable, then the Sonik SK-TEK is really worth a second look. Lightweight aluminium poles provide great strength while also helping to reduce the weight, great if you carry your gear to and from the swim.
The large peak offers superb protection from the elements, while the two-way door allows you to open the view letterbox style to ensure no rain will enter the bivvy allowing you to continue to watch the water.
The 5000mm HH material will keep the worst of the rain out and the Tuff-Lite groundsheet will help reduce condensation and prevent water, mud and insects from getting in underneath, keeping you dry and comfortable. Pegs and a carry bag are also included.
Pros
- Spacious bivvy
- large peak offers protection from the elements
- Three door systems, clear, green, mozzy mesh are included
Cons
- 5000mm material isn't as waterproof as some, but it will keep all but extreme rain out
www.total-fishing-tackle.com
If you like fishing with a friend or partner or simply like extra room on the bank, then look no further than the JRC Cocoon 2-Man Dome. This exceptionally spacious bivvy (175x340x305 cm) will easily accommodate two bedchairs and luggage to make sure you stay dry and comfortable during your session.
The bivvy comes complete with an inner mesh to eliminate condensation, which can be removed to reduce weight and internal temperature in hot conditions. The Heavy duty groundsheet will keep any water or unwanted pests from entering underneath, while the 3 door options give you plenty of versatility to cater to the conditions you are facing. The waterproof, 10,000mm material will keep rain out too.
At this price, the bivvy is an absolute steal and is well worth it for anyone looking for a larger 2-man bivvy.
Pros
- 10,000mm material
- Inner mesh to reduce condensation
- Groundsheet and door options included
Cons
- The bivvy will take a bit longer to set up due to its size, however once up it is solid
www.total-fishing-tackle.com
Classic styling combined with great practicality, the Prologic Custom SMX alarms will look great on any carp anglers setup, with the ptfe roller wheels giving that extra carpy look.
Extremely compact and totally waterproof using AAA 1.5V batteries, the alarms have great functionality allowing you to customise things like tone, sensitivity and volume (which includes silent mode). The receiver has great range and can be customised too, it even has a vibrate function if you struggle to hear or want to keep your angling stealthy.
The sleek black look and long snag ears ensure not only will your rods look good sat on them, but they will be safe and secure too. There is also a nightlight function for those who like that extra touch of illumination during the darkness and the LED's come in a range of colours.
Pros
- Receiver included
- Fully customisable
- 100% waterproof
Cons
- Not rechargeable, running on AAA batteries
www.total-fishing-tackle.com
Not everyone has an unlimited budget to spend on a bedchair, but that doesn’t mean you can’t get a reliable and comfortable bed. Prologic have released the Prologic Avenger to cater to all anglers, and we have to say, for the price, it is very impressive.
Available in a six or eight leg version, they also feature a completely flat profile as well as a sculpted, padded mattress designed to offer exceptional comfort and support whilst on the bank. The padded sides are constructed in a 600D waterproof camo fabric that gives the bedchair a very premium finish to it. The fully adjustable legs come with sturdy mudfeet to ensure you can create a level and stable structure regardless of the terrain.
The double-hinged fold-flat frame is something we usually see on more expensive models, but Prologic have included it on the Avenger to allow you to fold the bedchair up super compact with your bag on it if you wish to do so.
Pros
- Looks great
- Really comfortable
- Very light bedchair, great for mobile angling
Cons
- Not the longest bedchair, especially if you are tall
Cygnet are well known for their end tackle, but they have recently developed a range of bedchairs that are both wallet and user-friendly. For the angler who wants a no-frills, lightweight bedchair that is comfortable and easy to set up, the Cygnet Sniper Bed is a great option.
The bedchair offers a completely flat sleeping profile, with just a single leg at the head end to reduce the weight whilst still offering great support. The mattress is tensioned via a rope system, so it gives a very firm, comfortable bed to sleep on, particularly favourable if you like a firm mattress or suffer with back pain.
The legs are all fully adjustable and have swivelling mud feet on to stop the bedchair sinking into wet ground and grip uneven surfaces. The bedchair also packs down with a double hinge system, so you can leave the sleeping bag on the bedchair if you wish. All things considered, a great, budget bedchair that won't leave you wishing you spent more.
Pros
- Superb value
- Simple and easy to use, great for beginners
Cons
- Mattress isn't adjustable
Made using the highest aluminium grade tubes available the Prologic K1 Rod Pod system is the result of a long improvement and development process. The central block is now made of one piece of solid aluminium which provides incredible strength and stability to the system, while the adjustable buzzer bar can be used as a goal post set up or with a single bankstick, giving the user maximum versatility when it comes to how they want their setup to perform.
The pod system comes complete in its own carry bag and the black anodised finish in the sticks really improves the look and ensures it won't corrode, or damage easily, regardless of terrain or usage.
Pros
- Looks great and accommodates 3 rods
- Comes with carry bag
- System allows the use of single bank sticks or complete pod
Cons
- Some anglers might like the pod to be able to extend a little higher
Bilbear Fishing Bait Boat, offers a compact simple to use bait boat with 500m range, incorporating a 1.5kg hopper to deposit your bait and hook bait accurately into the swim. Supplied with a rechargeable battery, wireless remote and dual motors for accurate control.
Pros
- Relatively great value for money
- Built from tough ABS plastic
Cons
- Bait hopper doesn’t return to position after emptying needs to be reset manually
How many times have we as anglers been caught out on the bank with no charge on our devices, well thanks to the Powkey Portable Power Station this is a problem of the past. Capable of charging phones from flat to full power upto six times, including a plug socket and usb points, it is also capable of running and charging laptops and other larger devices too.
The helpful carry handle makes it easy to transport and its compact size, weight (1.3kg) and durable build means it can be tucked away when it's not in use and it won't be easily damaged. The pack can also be recharged via a solar panel to prevent it dying on long fishing sessions.
Pros
- Loads of power to charge multiple devices at once
- Will completely charge a phone upto 6 times
Cons
- Might be a bit bulky for those who fish very short sessions, but it is still great to have in the car
Bilbear Fishing Bait Boat, offers a compact simple to use bait boat with 500m range, incorporating a 1.5kg hopper to deposit your bait and hook bait accurately into the swim. Supplied with rechargeable battery, wireless remote and dual motors for accurate control.
Pros
- Relatively great value for money
- Built from tough ABS plastic
Cons
- Bait hopper doesn’t return to position after emptying needs to be reset manually
Reels
If you are looking for some new carp fishing reels, the Penn Affinity III Long Cast Reels are superb and currently great value for money. As the name suggests, they are designed for casting a lead a fair distance, with the tapered spool allowing the line to peel off easily.
The line-lay is exceptional on these reels, and the ultra-smooth drag makes fishing with them really enjoyable, resulting in fewer tangles and hook pulls. The sleek black finish makes them look superb on any fishing rods you choose to pair them with.
Pros
- Ideal for those who like to cast a long way
- Loads of cranking power
- Sleek, black finish is superb
Cons
- There isn't a Baitrunner option, but the drag is very smooth
An iconic closed-face reel combining a traditional design with cutting-edge technology, the Abu Garcia 506 MK II is a perfect choice for anglers of all levels. Its closed-face design prevents backlash and ensures smooth casting, while the gear ratio of 3.9:1 provides a balanced retrieve speed for various species.
The ceramic line pin offers exceptional durability and abrasion resistance, while the carbon washers deliver precise drag control for optimal performance. Lightweight and durable construction ensures comfortable use and long-lasting reliability
Pros
- Closed face suppresses backlash and tangles
- One touch line control, perfect for trotting
Cons
- May not suit anglers that are used to fixed spool reels
The DAM Impulse Feeder Reel is a great choice for anyone looking for a reel for commercial or natural water feeder fishing. The reel is lightweight and compact, ideal for pairing with shorter rods in the 9ft-11ft range. The Impulse reel is perfect for short-range feeder fishing on large venues or rivers, as well as an excellent method feeder reel.
The reel has plenty of cranking power, enabling easier retrieval of feeders and hard-fighting fish, whilst its smooth drag system ensures that any fish you hook will come safely to the net. All-in-all a great little reel for the price.
Pros
- An ideal method feeder reel
- Compact and lightweight, but plenty of cranking power
Cons
- Only one spool
The Abu Garcia Carindal X is a fantastic little reel. Incorporating a graphite body and anodised aluminium spool, the reel is both lightweight and strong. Featuring 3+1 stainless ball bearings, the reel has a very smooth rotation, allowing the handle to be turned effortlessly, perfectly for reeling in lures.
High performance washers are included in the drag to make it perfectly smooth and reliable, so when you get the bite, you can be confident of landing the fish.
Available in 1000, 3000, 4000 and 5000 there is sure to be a reel that is ideal for every scenario, all at a very competitive price point too.
Pros
- A great little reel for most coarse fishing situations
- Very smooth action
Cons
- Not the best for really heavy leads and casting a long way
The Mitchell MX-1FS Reel is an ideal option for those who love specimen angling but don't have a fortune to spend on tackle. The reel is perfect for barbel fishing or any other specimen fish that could potentially pull your setup in.
The Baitrunner is engaged easily and is adjustable, while it disengages just as easily with half a turn of the handle.
Light, hardwearing, and powerful, it is a fantastic reel for those on a budget or those who want multiple reels. It even comes spooled with line!
Pros
- Comes spooled with line
- The Baitrunner engages and dis-engages easily
Cons
- A bit small for big carp but great for barbel
Rod and Reel Combo
www.total-fishing-tackle.com
Dedicated Spod editions of the updated and improved Greys GT4 rod range, these are capable of propelling a spod/spomb seriously long distances. Manufactured from a superior 36T high modulus carbon blank, and fitted with top quality Seaguide Minima guides, they will add yards to your cast, even without changing your technique.
Finished with smart full JPS handles and Seaguide DAPS aluminium reel seats. With two models available a 12ft standard version and a 12ft 6in Distance Spod, ideal for bigger venues
Pros
- Dedicated spod rod
- Perfect for spodding at distance
- Durable build
Cons
- Do take a little power in the cast to compress the blank fully
The Abu Fast Attack casting combo is an ideal set for anglers who want to start fishing with a baitcasting reel - but who want to start with decent quality too!
24T Carbon blank with a fast rod action and great sensitivity, designed to cast lures between 10-40g, making it ideal for perch, pike, zander and even chub anywhere you would be willing to take it.
The rod features Stainless Steel line Guides with Titanium Oxide Inserts, perfect for casting lures throughout the whole day and they are braid friendly too, so you don't have to worry about the braid cutting into them.
The baitcasting reel has 4 stainless steel bearings + 1 roller bearing for superb smoothness, with the Power Disk drag and MagTrax brake system ensuring tangles and over-runs are kept to a minimum.
Pros
- Ideal bait casting setup for beginners
- lightweight and easy to hold and use all day
Cons
- Not designed for really big plugs or shads
The Shakespeare Firebird Match Combo is ideal for beginners, the rod and reel are decent quality and are perfect for fishing for a range of species, even larger carp. The rod has quite a sensitive tip too, and although it is technically a float rod it will serve as a feeder rod too.
The setup isn't heavy so is great for kids and it is durable too so won't break at the first sign of abuse.
Pros
- Rod and reel starter kit, ideal for beginners.
- Great for those fishing on a budget.
Cons
- The rod isn't the stiffest on the market.
If you fish in different countries or travel the UK a lot, the Abu Garcia Diplomat Travel Combo is a superb addition to your fishing tackle setup. The rod breaks down into four pieces, allowing it to fit easily into a suitcase or the boot of a car. It comes with a quality reel too, and for under £60, it is a steal.
The rings are great quality and won't corrode easily if used in saltwater. There is plenty of power in the blank to handle larger fish. The lightweight design means you can hold it all day if you prefer lure fishing, but it is also perfectly suited to sitting on a rest if you're using other techniques
Pros
- Superb travel setup.
- Great for travelling abroad as it will fit in a suitcase.
Cons
- The reel comes without line so will need spooling up.
The Abu Garcia Cardinal Pro is the perfect rod and reel combo to introduce you to the world of lure fishing. The best selling Cardinal range is renowned for its durability and is perfect for a variety of lure fishing methods, whether you want to take it to the local canal for pike and perch or use it in saltwater for bass, the rod will perform amicably and is ideal for using with soft plastics lures and plugs.
The strong carbon blank is rated to cast lures between 10-45g, giving you plenty of options when it comes to what lure you want to use, and the quality cardinal reel comes fully loaded with braid so you don't have to worry about that, simply tie your lure on and you are fishing.
We actually own these ourselves and they are great rods that are really durable, lightweight and value for money.
Pros
- Ideal outfit for beginners
- Perfect for bass, pike and perch
- Reel comes fully loaded with quality braid
Cons
- A little heavy for tactics like dropshotting
Fishing luggage
The Berkley System Bag is designed for anglers who like to stay mobile and carry minimal tackle. Its strong and sturdy construction ensures your tackle remains safe in the included plastic tackle boxes.
Quality zips and materials mean it won't be easily damaged by barbed wire, brambles, or general wear and tear. The padded shoulder strap ensures it remains comfortable no matter how long you carry it.
Pros
- Ideal for anglers that like to stay mobile
- Comes complete with tackle boxes
Cons
- Weatherproof but not 100% waterproof
If you like to keep your tackle or bait neat, tidy and dry then look no further than the Abu Garcia Waterproof Bag. It is perfect for any style of angling, from coarse fishing to sea fishing, and is great for storing anything like reels, lures, bait or terminal tackle.
The bag itself is very lightweight, thanks to the EVA design and the strong handles make for a very durable bag.
Pros
- 100% waterproof EVA construction
- Hardwearing design
Cons
- No side pockets
Fishing clothing
Most anglers are now aware of the benefits of wearing polarised sunglasses for fishing and these Berkley Polaroids are really fantastic quality. Not only will they protect your eyes from the sun and reflection of the water, but they help eliminate the glare allowing you to see down into the water far easier.
Available in different coloured lenses there will be a pair to suit your style and water clarity at the venue you fish, with the yellow lenses better suited to low light while grey and blue lenses are perfectly suited to very bright conditions with gin clear water. The comfortable frame means they are easy to wear for the duration of your session, and the impact resistant design ensures they won't be easily damaged.
Pros
- Lots of lens colour options
- Comfortable frame
- Impact resistant
Cons
- Black from only, may not suit everyone taste
A classic rectangular shape that complements a variety of facial features. Constructed using matte black polycarbonate front, while the black temples with rubber coating provide a comfortable and secure fit. The polarised lenses offer superior glare reduction and enhance visual clarity, making them ideal for outdoor activities like fishing. The blue flash mirror coating gives them a stylish look
Pros
- Rectangular shape suits most facial features
- Polarising lenses reduce glare off water surface
Cons
- Blue mirror coating may not be to some anglers liking
These Shakespeare Sigma Neoprene are made from a very durable, 4mm neoprene material and are really comfortable to wear. The knees have been reinforced to prevent damage when unhooking fish or tackling up and there is a large, waterproof front pocket to store items like fly boxes or bait droppers and pellets.
The boots have a cleated sole for extra grip and are designed for you to be in the water with maximum safety and comfort, especially in the winter.
Sizes available: 7-12.
Pros
- Really comfortable
- Great in all weathers, but particularly the cold
Cons
- They can be tricky to get into and out of the first few times
The Tacvasen Fleeced Trousers are a really fantastic pair of fishing trousers. We have been using these ourselves recently, and they are as good as anything out there. Warm, rip-proof, waterproof and really comfortable too - for the money, these are arguably the best outdoor trousers you can buy!
Available in a range of colours from Green to Grey, there will be a pair to suit any angler, regardless of discipline. There are a few zipped pockets on the trousers too, with taped seams to keep your valuables safe and secure. These are well worth a look if you're planning to do a lot of fishing in all weathers this winter.
Read our full Tacvasen Fleeced Trousers review
Pros
- Waterproof and available in a range of colours
- Fleece-lined for comfort
Cons
- Can be tight, so grab a size above normal
Stay warm and comfortable during winter fishing session with these innovative heated socks. Equipped with advanced technology, these socks offer customisable warmth, long-lasting battery life, and a large heating surface that covers the entire sole and toes. Easily adjust temperature, set timers, and control individual socks using a smartphone app. Made from high-quality materials, these washable socks are perfect for outdoor activities like fishing. Also ideal to use if you have arthritis or poor circulation, these heated socks provide ultimate comfort and warmth.
Pros
- App controlled for ease of adjustment without removing layers or footwear
- 5000mah rechargeable battery
Cons
- Batteries are stored in pouches which are located on calves
Soft & Stylish the LABEWVI Heated Gilet offers a comfortable way to stay warm when fishing through the colder months. Its plush blue fleece material and customisable dual-heating zones provide personalised comfort, while the 12000mAh battery ensures long-lasting warmth and can charge your mobile phone at the same time. The gilet has three heat settings and is compatibility with most chargers using USB type C.
Pros
- Three settings enable you to adjust level of heat to suit conditions
- Power bank supplied
Cons
- Will need to upgrade battery for effective use and simultaneous phone charging
Lures
How long does Amazon Prime Day last?
Amazon Prime Day is a two-day event, running from midnight to midnight over a 48-hour period on the 8th-9th October .
Do you have to be a Prime member to get deals during Prime Day?
Yes. Prime Day is an exclusive event for Prime members.
How do I get Amazon Prime?
You can sign up for a 30-day free trial of Amazon Prime. After the free trial, Prime costs £8.99 per month. In addition to Prime Day discounts, you'll have access to a wide array of benefits, including:
• Unlimited One-Day Delivery: Free one-day delivery on millions of items.
• Same-Day Delivery: Free same-day delivery on orders over £40 in eligible postcodes.
• Prime Now: Ultra-fast delivery within two hours in select postcodes.
• Prime Video and Prime Music: Access to thousands of movies and TV shows, including exclusive Amazon Originals. Ad-free streaming of over two million songs and thousands of playlists and stations.
• Prime Reading: Unlimited access to a rotating selection of over a thousand eBooks, magazines, comics, and more.
• Twitch Prime: Free monthly subscription on Twitch and access to free in-game loot and games.
• Prime Wardrobe: Try-before-you-buy on clothing, shoes, and accessories.
• Prime Early Access: 30-minute early access to Lightning Deals and exclusive promotions.
What happens on Prime Day?
Prime Day is Amazon's annual shopping event dedicated to Prime members, offering them exclusive access to deals and discounts across numerous categories. It spans 48 hours, during which members can find significant price reductions on a wide range of products, including electronics, home appliances and more. It’s an event marked by a high volume of special offers, with some of the most popular items being discounted to their lowest prices of the year.
One of the key features of Prime Day is the availability of Lightning Deals, which are time-limited offers that provide deep discounts but are available only for a short period or until the allocated stock is depleted. These deals often rotate throughout the day. As well as Lightning Deals, Prime Day also includes Spotlight Deals, which are highlighted for their exceptional value and typically last longer than Lightning Deals.
Beyond just the discounts, Amazon often uses Prime Day to introduce new products or exclusive launches, adding an element of excitement and exclusivity to the event.
Why you should trust us?
Angling Times has been the leading UK angling publication for the last 70 years, our journalists and digital team are experts in all things fishing related. From our in-depth knowledge of tackle to our expertise in fishing tactics we are here to advise and help you through your angling journey.
We choose the tackle in our guides based on our own knowledge and opinions, and very often it is tackle we trust and use ourselves, so you can be sure it will be up to the standard it should be.
Author Aidan Bordiuk is an enthusiastic angler who enjoys all fishing disciplines from match fishing to beach casting. He is currently occupying the position of Commercial Content Writer at Angling Times.